Category Planning and Activation Specialist SEAM

Job Description

Are You Ready to Make It Happen at Mondelēz International?

Join our Mission to Lead the Future of Snacking. Make It With Pride.

You ensure that customer plans are developed and executed by supporting the delivery of strategies and tactics for growth. You understand the business metrics and financial drivers needed to unlock profitable growth for Mondelēz International and our customers and work with key account managers to implement plans to deliver our annual target.

How you will contribute

You will:

• Leads the development of the trade marketing part of the category annual plans (contract process)
• Understands market dynamics / consumer insights by channel to participate on trade marketing strategic decisions
• Leads the business planning meeting where the sales quotas are built in order to accomplish the annual plans based on relevant building blocks
• Suggests and influences investment in category building blocks, according to category and channel need, and is accountable of execution excellence at point of sale
• Follows up the competition's commercial activity in the category in order to detect business opportunities and potential threats for the brand
• Plays a leadership role within the multi categories teams by leading, providing accurate and relevant channel point of sale information that will lead to find business opportunities such as innovations, customer promotions, portfolio, pricing, etc. that will lead to achieve multi categories targets

What you will bring

A desire to drive your future and accelerate your career and the following experience and knowledge:

• Category planning and delivering growth through category leadership
• Having a future-focused mindset, being curious about industry trends, digital solutions and innovation for consumers, and translating opportunities into business plans
• Developing and delivering plans, measuring and monitoring results and making recommendations to achieve growth targets
• Business planning and how to maximize revenue growth
• Influencing stakeholders and interacting effectively with others with the courage and resilience to hold an alternative point of view
• Analytical skills and business acumen

OWNS

• Portfolio, Positioning, Pricing and Promo guidelines per Category
• Annual Activity calendar
• Big Bets/NPDs/LE – Selling stories
• MSL revision per channel and store format – Main shelf and secondary displays
• Planograms – Main shelf and secondary placements
• Design and Implement mechanics for ALL activities (Tailor made, Leaflets, Premiums)
• Prepacks/Local Co-packs (all categories)/Premiums (Xcat)
• Picture of success per channel and store format
• Category Management projects
• AC Building blocks
• Trade marketing budget tracking
• Price list management

IMPLEMENT

• Support CP&A Manager for creating selling story, competition assessment, PPA (shelf price, promo guidelines), line price and promo strategy (price matrix)
• Launch plans and compelling selling stories for NPDs and LEDs, listing samples coordination, logistic data, pack shots (lead with CP Manager)
• Support and influence priorities implementation (in store activations, samplings):
• Monitor implementation and results (activities KPI monitoring); evaluate and propose improvement opportunities

Relocation Support Available? No Relocation support availableBusiness Unit SummaryWe value our talented employees, and whenever possible strive to help one of our associates grow professionally before recruiting new talent to our open positions. If you think the open position you see is right for you, we encourage you to applyOur people make all the difference in our succes

Mondelēz International is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, gender, sexual orientation or preference, gender identity, national origin, disability status, protected veteran status, or any other characteristic protected by law.

Excited to grow your career?

We value our talented employees, and whenever possible strive to help one of our associates grow professionally before recruiting new talent to our open positions. If you think the open position you see is right for you, we encourage you to apply

IF YOU REQUIRE SUPPORT TO COMPLETE YOUR APPLICATION OR DURING THE INTERVIEW PROCESS, PLEASE CONTACT THE RECRUITERJob TypeRegularCategory Planning & ActivationSales

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