Microsoft Conversion Tracking Specialist

Are you ready to join our digital revolution journey?
At Aleph, we're not just part of the digital advertising landscape—we're shaping its future. Representing the world's leading platforms, including TikTok, Amazon, Google, and nearly 55 others, we operate in 130 markets across new and existing geographies
Our mission is to empower advertisers and brands to unlock the full potential of these platforms' advertising capabilities. By fostering long-lasting partnerships, we create limitless opportunities for people and businesses to advertise effectively at both local and global levels
With a presence spanning continents, Aleph offers you the chance to be part of a fast-growing, innovative team where your work makes a direct impact. If you're ambitious, forward-thinking, and eager to thrive in a dynamic, global environment, Aleph is the perfect place to build your career
We are looking for a Technical Account Manager / Conversion Tracking Specialist to join our Microsoft team supporting agencies and advertisers. What You'll Do: Work together with account managers in setting up, performance optimization and troubleshooting of performance campaigns on Microsoft Ads Work with the Microsoft Advertising technical support team to resolve conversion tracking and performance issues Push Conversion API implementation to improve conversion tracking and campaign performance. Expertly implement, audit, and troubleshoot conversion tracking using Google Tag Manager (GTM), Google Analytics 4 (GA4), and the UET tag. Diagnose and resolve technical issues related to tracking discrepancies, data feed errors, API integrations, and audience syncing. Manage and optimize product feeds for Google Merchant Center, ensuring data accuracy and compliance with best practices. Utilize Microsoft Advertising Scripts to improve efficiency and campaign performance. Stay at the forefront of Microsoft Ads product updates, industry trends, and beta opportunities, testing and integrating new features. Educate and train account managers at Aleph and partner agencies, and client marketing managers on technical aspects Microsoft Advertising products and campaign performance What You Need for this role: 3 years working at digital performance agencies or performance focused advertisers supporting SEM campaigns Experience in running campaigns on Microsoft/Bing Ads or Google Ads Experience in GTM, conversion tracking, product feeds and Merchant Center Strong proficiency in PMax / Performance Max, Shopping campaigns, and various bidding strategies Strong proficiency in GA4 Fluency in English What You'll Love about Us: We care about your individuality by giving you freedom to grow and create within the company, regardless of your position. Work in a dynamic team in a fast-paced industry of an international company with multi-cultural teams around the world. Learn from the best: Our state of the art workshops guarantee the latest insights into digital advertising. Flexible Work Models. In-office, work-from-home, or hybrid, depending on position and location. #ALEPH
Why Join Us?
Aleph is a place of many cultures, perspectives, and talents. We support each other, creating an environment of giving and receiving. We value partnership and communication because we believe it takes a group of people to achieve great things. We are energized by our ever-changing industry, our curiosity keeps us learning and seeking out new opportunities
We stay flexible and adaptable, and believe in moving with the speed of change. We encourage everyone to strive for more, providing our internal talent with growth opportunities and the ability to learn together
"Share our similarities, celebrate our differences." – M. Scott Peck
#ALEPH

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