Digital Marketing Manager

1 day ago

Belgrade, Central Serbia PerunHR Full time €40,000 - €80,000 per year

Head of Conversion - Own P&L Results, Not Tasks

We Pay Well for Top Performers + Profit Share | 100%

Remote | Strategic Leadership Role

ABOUT FREEDOM SMILE MARKET

PerunHR is recruiting for Freedom Smile Market - a proven US based online e-commerce company that is scaling from dropshipping success ($500K+ monthly) to building branded product empires in Health, Beauty, and Pet Wellness.

Active Brands:


• Wellovia (US Health & Wellness)


• Mynurovita (Premium Supplements)


• Pipeline: Mindfulness app + additional branded products

Mission: Scale from $500K to $3M+ monthly revenue with life-changing products.

KEY RESPONSIBILITIES

P&L Ownership


• Own conversion rates, AOV, and profit metrics across all brands


• Take full accountability for funnel performance and bottom-line results

Strategic Leadership


• Design winning offers for health/wellness customers based on psychology


• Build subscription conversion funnels for recurring revenue


• Launch new market expansion with conversion optimization

Team Management


• Hire and manage funnel builders, A/B testers, and conversion specialists


• Direct creative teams on conversion-focused content


• Work with COO on execution standards and team coordination

Daily Operations


• Monitor real-time metrics across Wellovia and Mynurovita


• Run systematic A/B tests on product pages and checkout flows


• Optimize Facebook ad traffic for maximum profit conversion

REQUIREMENTS

Must-Have Experience:


• 3+ years owning conversion/revenue P&L with documented results


• Experience scaling e-commerce brands from $500K to $3M+ monthly


• Health/wellness/supplement e-commerce background


• Managed 5+ person execution teams (builders, testers, creators)


• International market expansion experience


• Subscription/recurring revenue optimization experience

COMPENSATION

We pay well for candidates who deliver results. Compensation reflects the strategic importance of this role:


• Competitive base salary - based on experience and track record


• Profit share program - after 8-week trial with proven results


• Performance bonuses - tied to actual profit improvements


• Partnership potential - for exceptional performers

TO APPLY

Include:

  1. P&L Results: Specific brand scaling examples with conversion improvements

  2. Team Leadership: Size and results of teams you've managed

  3. Health/Wellness Experience: Relevant e-commerce brand experience

  4. Market Expansion: International markets successfully launched

Position filled by PerunHR on behalf of Freedom Smile Market

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