CRM/Retention Manager

5 days ago

Belgrade, Central Serbia PEOPLEHUNT Full time €35,000 - €60,000 per year

Job Title: CRM/Retention Manager (US Market Focus)
Location: Remote (CIS or Europe preferred)
Employment Type: Full-time
Client Industry: Sweepstakes & Digital Engagement
Recruiter: PEOPLE HUNT (on behalf of our client)

About the Role

PEOPLE HUNT is seeking an experienced CRM/Retention Manager on behalf of a rapidly growing sweepstakes and digital engagement company. While the company operates from CIS or Europe, its primary customer base is in the United States.

As the CRM/Retention Manager, you'll play a key role in developing and executing customer engagement strategies that increase LTV, reduce churn, and drive long-term loyalty. You'll manage customer journeys across channels, optimize campaign performance, and collaborate with product, data, and creative teams to create compelling experiences for users.

What You'll Do

  • Own CRM strategy across email, SMS, push, and in-app notifications to drive retention and engagement.

  • Segment audiences and personalize communication using behavioral and lifecycle data.

  • Design and launch automated customer journeys, win-back campaigns, and loyalty programs.

  • Work with analytics to measure campaign performance and optimize for LTV and conversion.

  • Collaborate with product and design teams to ensure a seamless and engaging user experience.

  • Maintain best practices in compliance (especially for US users: CAN-SPAM, TCPA, etc.).

What We're Looking For

  • 3+ years of CRM, retention, or lifecycle marketing experience - ideally in B2C digital products or gaming/sweepstakes.

  • Proven experience with US consumer marketing and retention strategies.

  • Hands-on experience with CRM tools.

  • Strong understanding of data-driven marketing, customer segmentation, and A/B testing.

  • Excellent English communication skills; able to work effectively with remote, cross-functional teams.

  • Based in CIS or Europe .

Why Join?

  • Join a fast-paced, innovative company scaling in the US sweepstakes space.

  • Flexible remote-first environment.

  • Opportunity to build and shape CRM from the ground up.

  • Competitive compensation and performance-based incentives.

  • Work with an international team and real impact on business growth.

About PEOPLE HUNT
We're a recruitment partner specialized in high-impact roles across marketing, product, and growth for innovative startups and digital businesses. We're proud to represent companies doing exciting things - and we're here to find the best talent to match.

Ready to level up your CRM career?
Apply now with your CV and be a part of something exciting

  • Head of CRM

    2 days ago

    Belgrade, Central Serbia Citrus Systems Full time €40,000 - €80,000 per year

    Hello there, thanks for paying attention to our vacancy and let us introduce ourselves.We are an IT company occupying a remarkable place in marketing, gaming, and financial segments of theiGamingindustry. Our products are successfully implemented in European, African, and Latin American markets.Ever since we first started, we have been driven to find the...

  • CRM Lifecycle Manager

    7 days ago

    Belgrade, Central Serbia Max Bet Full time €30,000 - €60,000 per year

    Max Bet is part of Flutter Entertainment (LSE: FLTR; NYSE: FLUT) ─ the world's largest online gambling operator, publicly listed on both the New York Stock Exchange and the London Stock Exchange. As a truly global leader in sports betting and gaming, Flutter shapes the future of the industry Max Bet is a rapidly growing company specializing in sports...

  • CRM Lead

    5 days ago

    Belgrade, Central Serbia PEOPLEHUNT Full time €60,000 - €80,000 per year

    PEOPLE HUNT is Hiring on Behalf of a Global iGaming Company Position: CRM LeadLocation: Remote (CIS or Europe preferred)Industry: iGaming / Online CasinoEmployment Type: Full-time About the OpportunityPEOPLE HUNT is hiring a strong, hands-on CRM Lead for a global technology provider in the iGaming industry. This company empowers online casino operators with...

  • CRM Manager

    3 days ago

    Belgrade, Central Serbia Tapi Carpets & Floors Full time €25,000 - €40,000 per year

    We're recruiting a CRM Manager to join us on a 12 month FTC. The purpose of this role is maintain the key structural components of the CRM and Audience strategy. The role will be pivotal in bridging the gap for online and offline customer journeys, unlocking customer data opportunities and creating valuable messages across multiple channels. This position...

  • Head of CRM

    5 days ago

    Belgrade, Central Serbia PEOPLEHUNT Full time €90,000 - €120,000 per year

    Head of CRMLocation: Remote (CIS or Europe preferred)Industry: iGaming / Online CasinoEmployment Type: Full-time About the OpportunityPEOPLE HUNT is partnering with an established, fast-growing B2B iGaming technology company to hire a Head of CRM. This is a strategic leadership role for a CRM expert ready to take ownership of customer lifecycle and...

  • Sportsbook CRM Manager

    5 days ago

    Belgrade, Central Serbia Gamdom Full time €40,000 - €60,000 per year

    We are seeking a Sportsbook CRM Manager to oversee customer relationship management operations for our global sportsbook. This role is highly operational and dynamic, requiring close collaboration with trading, marketing, customer support, affiliates, and external CRM providers. The successful candidate will manage campaigns, monitor performance, track bonus...

  • Senior CRM Executive

    2 weeks ago

    Belgrade, Central Serbia Tide Full time €40,000 - €60,000 per year

    About TideAt Tide, we are building a business management platform designed to save small businesses time and money. We provide our members with business accounts and related banking services, but also a comprehensive set of connected administrative solutions from invoicing to accounting.Launched in 2017, Tide is now used by over1 million small...

  • CRM Data Analyst

    1 week ago

    Belgrade, Central Serbia Raiffeisen banka a.d. Beograd Full time €25,000 - €40,000 per year

    Join our dynamic team as a CRM Analyst, where you'll leverage your analytical skills to perform complex data analyses, segment our customer base, and create insightful reports for stakeholders. You will support CRM campaigns, build dashboards, and use cutting-edge technologies.What will you do?•Perform complex analyzes based on digital and traditional...

  • Senior CRM Data Analyst

    1 week ago

    Belgrade, Central Serbia Raiffeisen banka a.d. Beograd Full time €35,000 - €55,000 per year

    We are looking for a business expert with a technical background, specialized in data analytics. In our team, you will work on innovative CRM strategies, test new approaches, and use cutting-edge marketing automation tools.What will you do?•Perform complex analyzes based on digital and traditional data•Create customer insights to increase sales and...

  • Account Manager

    3 days ago

    Belgrade, Central Serbia Rated People Ltd. Full time €25,000 - €50,000 per year

    ABOUT RATED PEOPLE  At Rated People, we're proud to be the UK's leading online marketplace connecting homeowners with skilled local tradespeople. With more than 10,000 tradespeople across the country covering 200+ trades, we make it easy for homeowners to find trusted professionals—and for tradespeople to grow their reputation and business.We've been...