Head of CRM

5 days ago

Belgrade, Central Serbia PEOPLEHUNT Full time €90,000 - €120,000 per year
Head of CRM

Location: Remote (CIS or Europe preferred)
Industry: iGaming / Online Casino
Employment Type: Full-time

About the Opportunity

PEOPLE HUNT is partnering with an established, fast-growing B2B iGaming technology company to hire a Head of CRM. This is a strategic leadership role for a CRM expert ready to take ownership of customer lifecycle and engagement across multiple brands and regions.

Our client simplifies the process of launching and scaling online casinos by combining cutting-edge tech with deep operational and marketing expertise. The team is global, multicultural, and focused on driving success in a highly competitive space.

Your Mission

As Head of CRM, you will:

  • Develop and own the global CRM strategy across all brands and markets.

  • Lead and mentor the CRM team to drive engagement, retention, and LTV.

  • Build scalable, data-driven CRM frameworks using leading tools and segmentation logic.

  • Collaborate closely with product, data, design, and brand marketing teams.

  • Analyze performance metrics and implement A/B tests to continuously optimize.

  • Ensure lifecycle journeys comply with industry and regional regulations.

You Bring

  • 5+ years of CRM experience, including at least 2 years in a leadership or head of role.

  • Strong knowledge of iGaming or other highly regulated digital industries (e.g., fintech, gaming).

  • Experience with CRM tools such as Braze, Optimove, Salesforce, or similar.

  • A data-driven approach, with hands-on segmentation, testing, and reporting skills.

  • Fluent English and strong leadership and communication skills.

  • Experience working with cross-functional, international teams.

Why Join?

  • Join a high-growth tech company transforming the iGaming space.

  • Be part of a truly global remote team that works with ambition and integrity.

  • Build and scale CRM from a strategic, long-term perspective.

  • Competitive compensation and leadership growth potential.

Apply now to lead CRM strategy at a next-gen iGaming company. PEOPLE HUNT will review and contact shortlisted candidates only.

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